Adobe - Shastri Ji's Technology Blog

Cohort Analysis: The Must-Have Metrics for Your Business

Introduction Cohort analysis is a modern Data Analysis technique among Data Analyst and marketers but does we understand it? Are we using its full potential? Before answering this, I would like to explain the meaning/technique of Cohort analysis to the new Users. What is Cohort? A Cohort is simply a Read more…

By iamshastri, 5 monthsAugust 1, 2024 ago

Adobe

Data Management Platforms – Adobe Audience manager Deciphered

Today, We are going to discover how data management platforms can empower marketers to tackle growing data challenges, create powerful customer insights and set up marketing campaigns that increase revenue and a significant decrease in media wastage. Data-driven marketing – three words that set a challenge for marketers and publishers alike, yet Read more…

By iamshastri, 5 monthsAugust 1, 2024 ago